Roots fashion PVT LTD, is the brand synonymous with Adidas products in Nepal . Collectively known as roots in Nepal, started its operations in the year 2000.
Roots now collectively holds 11 stores in Kathmandu and Pokhara. With sole distributorship for Adidas, Roots also has exclusive dealerships for Levis range for which it has an exclusive store at Durbar Marg, the high street of Kathmandu.

Apart from brands like Levis and Adidas, Roots also caters for Kickers from France, Dr, Martens from SIngapore and Oakely From Hongkong.

Roots has also started the brand Rockport.

Roots plans to open its own multi brand store in Kathmandu and patan where all these brand will be catered for.